Strategic Planning Services

Strategic Planning is an Essential Organizational Process
Every organization must have a clear understanding of its mission, goals and objectives so that it can provide continuity in its programs and services. Organizations must also have the ability to respond to immediate threats and opportunities. In the association environment, the primary threat to continuity is the rotating nature of its volunteer leadership and the changing "agendas" of newly elected leaders. A viable strategic plan is the most effective way to ensure the continuity and integrity of association activities.

The Sherwood Group has assisted many of its client organizations in the development and implementation of a strategic plan. In some cases, the planning process was facilitated by Sherwood Group senior managers. In other cases, the process has been facilitated by outside strategic planning specialists identified by the staff.

Planning is a difficult process -- implementing the plan is even more difficult. This is where most organizations fail. But Sherwood Group account executives keep their organizations' strategic plans in mind -- and on track. And, we strongly recommend that every client organization create a Strategic Planning Committee to oversee the implementation of the plan, to ensure continuity through changing administrations and to amend the plan as internal and external conditions change throughout the life of the plan.

Sherwood Group strategic planning services include:

• Research
• Facilitation of planning meetings
• Development of written plans
• Monitoring and oversight of plan implementation